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An absurd amount of content
The top creators product another level of content. People like alex hormozi and dave ramsey make hours of content every single day. And they have been doing this for years upon years. The top facebook ad creators make10-20x the number of ads as everyone else and constantly A/B test and improve their ads.
Create more content. Then reuse and update it. Not everything has to be new and original.
Content pillars
Choose 3 main topics you will post on, the type of content, and your posting frequency. Create them based on your audience’s interest.
Builds a consistent content creation strategy
Fits amount of content based on important subtopics
Idea Dumping
Create a google doc/notes for random post ideas.
When you have time to create your content and don’t have ideas, check your idea document.
Saves me from wasting time thinking of ideas
Helps me capture random ideas that could work
The Future of the Content Economy
beehiiv started with newsletters. Now, they’re reimagining the entire content economy.
On November 13, beehiiv’s biggest updates ever are dropping at the Winter Release Event.
For the people shaping the next generation of content, community, and media, this is an event you won’t want to miss.
One primary platform
Focus on growing one platform and later repurpose content.
Example: I started off writing on reddit, X, and Medium but my content resonated best on reddit, so I focused my time on here
Pro Tip: Your primary platform should be where your ideal customers are and how easily you can reach them
When you first start, try out and few platforms and go all-in on the one that does best
A consistent brand
Develop a personality, tone, and style. Use consistent fonts, colors and templates.
Example: For my newsletter I write using short paragraphs and images or bullets. I use the same template to ensure consistent fonts, colors, and links.
Pro Tip: Create a style guide for your brand with your logos, color palette, fonts, and image style.
Influencers + collaborations
What it is: Collaborate with other influencers within your niche.
How to use this: Contact as many influencers and businesses within your niche and ask them if they want to make content together.
Pro tip: This not only expands our reach but builds important connections with other people in your industry. A good collaboration is a growth gold mine and will bring you hundreds of customers.
Final thoughts
All the businesses I've studied and built used a combination of these strategies to hack growth and constantly get more customers.
Study them, apply them, test them, and you will see results.